Bosstradie's cards in black and white

Identity and marketing
for a bright Aussie
start-up

Company Snapshot

BossTradie is a marketing and consultancy start-up based in Australia that supports local tradespeople with tools to grow their business and stand out in a competitive market.
Brand Identity
Visual Design
Merchandise

Company

Bosstradie

Date

2022

Industry

B2B / Consultancy

Case Summary

To prepare for launch, the founders partnered with us to develop a full visual identity and a set of marketing assets that would establish credibility and attract new clients from day one.

Over a four-month collaboration, we guided the team through the entire process, from concept to execution.

Bosstradie's black T-shirt
Bosstradie's branded business card in yellow background

We designed a bold, approachable logo and developed brand guidelines covering typography, colour palette, and visual direction. Once the foundation was in place, we created a wide range of launch-ready materials, including business cards, brochures, ads, and branded merchandise.

The result was a confident, cohesive identity system and a full set of assets that allowed BossTradie to hit the market with impact.

Bosstradie's brand font
Bosstradie's logo and payoff with men working in a construction site in the background
Bosstradie's booklet in yellow, white, and black in neutral background
Bosstradie's cards in black and white

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Creative partners without the fluff
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Creative partners without the fluff
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