Weeshop
Balancing Authority & Engagement
Weeshop was gaining some traction when the founders contacted us. They built an app that helped users in Italy make informed decisions about the food they buy in supermarkets, providing insights and details on each ingredient to assess healthiness, sustainability, and other important aspects.
They already had a regular user base, but they needed to expand and attract more users to become a really profitable startup. When we came on board, we realized their visual identity was weak and not cohesive, which meant that they didn’t have a recognisable online presence. Therefore, our goal was to bring to the surface all the essential elements that characterized Weeshop’s identity and strategically use them to build a coherent feel.
Gamba 1918 is an iconic Italian brand specialising in the design and production of bespoke linen and furniture for luxury hotels, restaurants, and resorts. When the founders contacted us, they wanted to refresh their identity and build a more consistent presence on social media.
We immediately realized that the brand already possessed authority offline and was a genuine symbol of heritage. The real challenge was aligning the decades of experience with a more modern identity that was better suited to online channels.
There was no need to overturn Gamba’s visual identity; we just needed to refine the visual storytelling to ensure the brand remained top-of-mind among high-end hospitality professionals and appeared compelling on social media. So, we proceeded with designing static and motion graphics for different platforms in collaboration with their internal team and art director Checco Luzi.
A series of ad campaigns featured in top industry publications such as GUEST, Hotel Domani, and Pambianco completed our work, showcasing the refreshed visual identity and placing it in front of the real decision-makers of the industry.
In parallel, we also collaborated on static and motion content for Instagram and the blog, designed and edited videos with influencers and animated explainers, and launched ad campaigns. We ensured that every asset was not just visually appealing but truly helped boost brand recognisability, improve download conversion, and depict the startup as a serious, fundable venture.
I enjoyed working with them and am happy with the experience. They were incredibly communicative and easy to talk to from start to finish. Not only did they deliver on time, but also kept me in the loop throughout the entire process. I highly recommend them to anyone seeking skilled and cooperative professionals.
I worked with them for 3+ years now, redesigning my websites and working with several clients on projects spanning from branding to digital and printed design.
I appreciate the speed, creativity and the clear communication throughout the process. The best partner I have ever had!
Tommi supported us in redefining a brand identity and social media with original and creative ideas. Furthermore, he has always proven to be a reliable and high-quality professional in the creation of static and motion graphic content. I definitely recommend him.
25+
brands helped in Europe and beyond
85%
client retention rate over one year
16+
years of combined industry experience
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Think Big. Build Lean.
Think Big. Build Lean.
Think Big. Build Lean.
Think Big. Build Lean.
Think Big. Build Lean.
Think Big. Build Lean.